Brand Development/Management

Markensystemik® is a scientifically supported branding system developed by Panama to identify a brand's inner values and integrate them in a unique profile.

The Markensystemik® branding system provides instructions for strategic brand management. It helps in periods of transition, creates identity and bring cultures together.

The workshop method can be used quickly and efficiently for overall or individual tasks. Over the past 15 years, Panama has developed, sharpened or raise d the profile of over 50 brands.